Earl Spencer has filed a trademark application for a range of products, including jam, according to multiple outlets.
Several outlets described the move as similar to business ventures pursued by Meghan Markle, with some outlets using the phrase 'doing a Meghan' to characterise the effort.
The trademark filing follows the release of a book by Earl Spencer about Princess Diana, which some coverage referred to as a 'bombshell' book.
The Daily Express reported separately that the book had not damaged the Royal Family's reputation, framing this as a notable outcome of its publication.
How each side covered it
Left
- The Mirror reported Earl Spencer is 'doing a Meghan' with his own Spencer Farms jam brand.
“Earl Spencer is 'doing a Meghan' with very own Spencer Farms jam brand” — The Mirror
Right
- GB News reported Earl Spencer filed a trademark application for a range of products, following what it called 'Meghan Markle's lead'.
- The Sun reported Earl Spencer is 'doing a Meghan' by planning to sell jam after releasing a book about Princess Diana.
- The Daily Express reported that Earl Spencer's book failed to damage the Royal Family, while also noting it 'proved one thing'.
“Earl Spencer 'doing a Meghan' as he plots new business selling jam after releasing bombshell Diana book” — The Sun
Questions readers ask
What did Earl Spencer do?
Earl Spencer filed a trademark application for a range of products, including a jam brand, according to multiple outlets.
Why is Earl Spencer's move being compared to Meghan Markle?
Outlets including The Mirror, GB News and The Sun described the trademark filing as similar to product ventures pursued by Meghan Markle, using phrases like 'doing a Meghan'.
Did Earl Spencer's book affect the Royal Family?
According to the Daily Express, Earl Spencer's book about Princess Diana did not damage the Royal Family's reputation, though it was described elsewhere as a 'bombshell' book.
What did right-leaning outlets focus on?
Right-leaning outlets including GB News, The Sun and the Daily Express focused on the trademark filing, the comparison to Meghan Markle, and the impact of Earl Spencer's book on the Royal Family.
Sources · 4 outlet reports
- The MirrorLeft-leaningEarl Spencer is 'doing a Meghan' with very own Spencer Farms jam brand
- Daily ExpressRight-leaningEarl Spencer exposes contract Charles and Diana were 'told to sign so marriage survives'
- GB NewsRight-leaningEarl Spencer reveals major Princess Diana regret in candid admission
- The SunRight-leaningEarl Spencer 'doing a Meghan' as he plots new business selling jam after releasing bombshell Diana book